Rate card
A rate card lists a creator's prices by deliverable: post, story sequence, short video, long video. Published 'from' ranges filter out non-viable budgets early; exact quotes stay deal-specific because usage rights and exclusivity legitimately move the number. A rate card is not a promise — it is the opening structure of a negotiation.
Worked example
Feed post from £250; three-frame story from £150; short video from £400 — usage and exclusivity quoted per brief.
Related: Media kit · Usage rights
Full context in the guides, or measure it yourself with the free tools.