Build

The hard part of building a product is almost never the build. It is finding out whether anyone wants it before you spend three months discovering they do not, then getting it in front of people once it exists.

This section covers validating an idea cheaply, choosing between no-code and writing it yourself, the workflow that keeps a solo project moving, and what actually happens on launch day — including which parts of a launch move numbers and which are theatre that feels productive.

Where a tool is named, its price is named too, with the date it was checked. Where the honest answer is that the free tier is enough and you should stop paying for the upgrade, that is what it says.